Miss. Mahesvari Autar , Journalist, Founder Online Music Portal DesiYUP and concert organizer. Mahesvari Autar founded online music portal ‘DesiYUP’ in 2012. Since 3 years she is tapping into a new and growing global Indian music market. Her mission is to enrich the India Diaspora in the Netherlands with Indie music. Untill now she has organized 6 successful concerts in a row. Her mission is to bring out the best in artists and give them a respected platform in the Netherlands, building up a solid fan base for them.